Google Smart vs Expert Mode

Why are Smart campaigns such as Smart Search, Smart Shopping and Smart Display not supported by PPC Protect?

PPC Protect does not support any Google Smart campaign types, as they do not utilize any tracking methods/parameters.

However, if you switch your Google Ads account to Expert Mode you will be able to install the PPC Protect Tracking Template and protect your Ads from Click Fraud! To do this:

  1. Once signed into your Google Ads account, click the Tools icon  in the top right corner.
  2. Select Switch to Expert Mode.

Once you’ve switched to Expert Mode, you’ll be able to access the full Google Ads experience and create all Google Ads campaign types, e.g. Search, Display, Shopping.

Key Differences & more information between Google Ads Smart Mode vs Export Mode can be found on the Google Help page here: https://support.google.com/google-ads/answer/9520605?hl=en

If you have any questions or are unsure if you are running your Ads in Smart or Expert mode, feel free to reach out to us using our Live Chat or by emailing help@ppcprotect.com